Hey Peter, What’s Happening?

It’s the start of a wonderful new year, which means we’re making resolutions to change how we behave. Sure, most of those resolutions will be broken soon (no, I’m not running for 5 miles every morning every single day this year), but I present one resolution that you can stick with throughout 2022 and beyond—continually enhancing how we do audience research.

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Meet a CSGer: Kris

Senior associate, Kris knows a thing or two about a thing or two. She loves the water, hates spontaneity and loves her fur baby with her whole heart.

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Gr8tfull (fur Catz)

Here’s the thing…there was a time when I too didn’t understand the draw of cats. I grew up with dogs, and for 22 years of my life, I proudly proclaimed myself a dog person.

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Meet a CSGer: Moira

Moira, one of CSG’s superstar graphic designers, may not have the loudest voice in the room but she has a keen eye for design and a host of intriguing hobbies that keep her busy. She’s truly a master of many crafts.

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Meet a CSGer: Molly

Around here Molly is the queen of operations, onboarding and just about everything else. With her long tenure at the agency and overlap with just about every other role, she's one of our most visible figures. But if you think you know everything about Molly, think again. In this edition of Meet A CSGer she's spilling some tea.

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What’s the Deal with SEM?

Search engine marketing (SEM) is a term we’ve thrown around for a number of years. Maybe clients have asked for it, maybe we’ve suggested it, maybe you’ve overheard it and said “WTF is SEM?” Whatever the case, it’s a key service we can deploy for our clients — the question is when should we do so? Here’s your primer in less than 300 words on what we need to be successful on the SEM front

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What’s Cooking at CSG?

At Communications Strategy Group®, the new season has sparked many conversations but the one question that keeps coming up is… what’s everyone eating? Of all the seasons, fall brings flavors that many CSGers crave, loathe and just want to talk about. So, we thought we’d dig into our fav fall foods for all to enjoy.

Here’s what’s cooking at CSG:

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Learnings from CSG’s Summer Gather 2021

Just how much fun was the Summer 2021 Gather? Well, it was more fun than the Summer 2020 and Winter 2020 Gathers — although, given the circumstances, those two get-togethers were amazing! But let us count the ways we especially loved this summer’s Gather and the lessons we learned.

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Meet a CSGer: Shannon

Chief Strategy Officer, Shannon, has always, always, always been competitive — this should come as no surprise. The other details herein, however, may reveal other sides of The Fern.

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Meet a CSGer: Steven

Around here, founder and president Steven Shapiro is pretty famous for a few things. Yes, starting the company, but mostly his willingness to be vulnerable, his dad jokes and his adorable corgis, Greg and Boomer.

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Solve for...What? The Goldilocks Asana Brief

We get it. Asana briefs are not nothing. In fact, they’re work. But Struggle Street can usually be avoided if you approach Asana briefs with one goal in mind: You’re not gonna submit just any Asana brief — you’re gonna deliver a GOLDILOCKS Asana Brief (aka, GAB).

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