As the holidays approach, we find time to reflect on the important things in life — friends, family, the year behind and the year ahead…and marketing, because that’s what this monthly column is about.
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Everyone knows Tammy, Senior Copywriter at CSG, as the content mastermind who can crank out kicka$% copy across industries and mediums. But there are a few things you may not know about our Tamster — and we’re ready to spill the details.
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Change of seasons got you down? Fear not! The minds of CSG have produced a list of foolproof ways to make this winter the best ever.
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Find out who your coworkers are, and who they want to be, with this back-to-school-flavored CSG survey!
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It’s September, which can only mean one thing if you live and/or frequent the area near Northfield/Central Park — it’s Phish Dicks time of the year. I already hear you “But Peter, why does a bunch of unwashed hippies from Vermont have to do with marketing?” I’ll get to it…if you click the like and subscribe button below.
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What old will eventually become new again, right? As much as we love this for sports jerseys (come on Broncos — bring back the old D logo!) it’s not always true in marketing. Read on to see why what we left behind is most likely, probably, never coming back.
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Annetta, or Anneditor, as she is lovingly known around the halls of CSG contains multitudes. Chat at her for long enough and you might learn any number of incredible anecdotes or pick up indispensable wisdom. This month, she shares a few morsels with the world.
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At Communications Strategy Group (CSG®), we’re an enthusiastic group of outdoor adventurists, world travelers, food aficionados, music lovers and board game nerds — just to name a few. We love a good get-together but we have our limits and there are certain events that we’re sure to pass on.
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This month, we have a delightful tell-all from our very own Abby — find out about her secret Bahamas connections and discover the best decision she made during the peak of the pandemic.
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CSGers have some exciting summer travel plans, which we have discovered by secretly buying their phone data, and you can read about it all right here!
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If you’re spending time this summer at a resort, you might encounter a buffet restaurant where each night is something different, like Italian or Mexican, but the actual kitchen layout and staff doesn’t change. Well, the same thing - weirdly - applies to websites.
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Brad is a man of mystery. Or at least, he was! But CSG’s resident king of the one-liners reveals untold knowledge in this piece. It’s Brad on Brad, get into it!
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From intern extraordinaire to VP, Bri has made her mark on CSG. Get to know the woman behind that big brain with these fast Bri facts!
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CSGers are known for being deep thinkers, so it seemed only natural to ask the team about the clients of their dreams, or daydreams, we’re not judging!
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CSG today is not CSG circa 2004. We’ve matured as an agency and built a strategic firm. We’ve evolved with the industry and persevered when times got tough. All of this reminiscing about the last 18 years has us feeling a bit nostalgic — and got us thinking about things we wish we knew when we were 18.
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As much as I want to trust my 15 years in the industry, I know that I need to test and track to ensure we’re delivering the best outcomes for our clients, which leads to the reason you’re reading this (we’re tracking it with Hotjar, BTW)—we need to know what is driving the most conversions for our clients. How do we do that? A/B testing, of course!
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Friendly neighborhood Creative Director, Brooke, is known around CSG as a word nerd, fan of email nurture programs and sometime participant in prank wars. Read on to learn what makes her tick.
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What has 10 heads, 20 thumbs and lots of opinions? You guessed it, The Studio! Plus Maranda! cause we roped her into playing along. This month your favorite makers share their favorite movie posters.
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Have you ever tried to buy something only for the link to be broken? Sucks, right? And then you probably gave up. So how can we make sure that doesn’t happen to our clients? Method marketing. Read on to find out WTF I’m talking about…
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Learn all about HotJar Behavior Analytics!
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